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View Article  The Snow Cream Story

Here’s a little more information about the history of Mayfield Snow Cream…

 

Three years ago I was approached by company president Scottie Mayfield about an idea for a wintertime feature flavor. It seems he had come across a lady from Spruce Pine, North Carolina who had a formula for a product she called “Snow Cream,” and she trademarked the name to deter infringement on her idea.

 

Now, when I was growing up in East Tennessee we received about two snowfalls a year and, besides schools shutting down, one of the highlights of such an occasion was making homemade snow cream. The recipe was quiet simple – take a bowl of freshly fallen snow, add a half cup of whole milk, half a teaspoon of vanilla extract and sugar to taste. What a treat!

 

As much as I loved this concoction as a kid, I had reservations about its potential success as an ice cream flavor. After all, I didn’t know if other folks had similar experiences (like Rob) or if people would even know what snow cream was all about.

 

Still skeptical, we designed a unique carton fitting of the name and made the first run of this product in October 2003. Believing the initial production would last us through December, we promptly ran out in five days! The product was an instant hit and became the buzz of Mayfield lovers throughout the South.

 

Because I had so underestimated the volume of this product many grocers’ shelves were without until we were finally able to get enough cartons to supply our entire region. Additionally, the enthusiasm surrounding the product spawned offshoots such as Snow Cream Stix and Snow Cream Lowfat Vanilla Milk.

 

Today, Snow Cream® continues to thrive, and a product that had an expected life of four months has stretched that to three years…and counting.

Alan

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View Article  Keep your fingers crossed for snow!

Scottie and I were next door neighbors on the farm, maybe a quarter of a mile from each other. I’m eleven months older, so I was one grade ahead. Some of the best times happened during the winter when it snowed. My driveway was longer and steeper, which made a great sled run. Scottie and I, along with other siblings and friends, would compress the snow with our feet.  Near the bottom of the driveway we would build a snow jump a foot high. During a fast downhill sled run it seemed we would jump several feet through the air. Many times the jump would cause us to lose control and crash into the huge oak tree just to the left of the driveway.

 

After a morning of sledding, we would walk back to Scottie’s house for lunch. His mother, my Aunt Muriel, would fix soup and sandwiches, and for dessert she made snow cream! Fresh snow, powdered sugar, Mayfield milk and vanilla extract. What a great treat. Nearly fifty years later, Scottie remembered this special treat, and our product development folks worked diligently to create the same fun sweet treat that we had after playing in the snow on the farm!

 

Do you have a Snow Cream story?

 

Rob

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View Article  Question #2

Question # 2 – Is Mayfield milk and ice cream available in my state? 

 

We distribute our ice cream and other frozen dairy products in Eastern and Middle Tennessee, Georgia, Florida, Alabama, South Carolina, portions of North Carolina, a small area of Mississippi where it borders Alabama, as well as parts of Kentucky and Virginia that border Tennessee. 

 

Our milk is available in Eastern Tennessee, upper Georgia and the Metro Atlanta area, as well

as parts of Alabama, South Carolina, North Carolina, Kentucky and Virginia where they border Tennessee. 

 

Feel free to call our office at 1-800-MAYFIELD or contact us by e-mail if you would like to know if Mayfield products are available in your area.

 

Happy Thanksgiving everyone!

Jan

P.O. Box 310 • Athens, TN 37371-0310 • 1-800-MAYFIELD
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